Nona Janssen Walls
Job Title: SVP, IT, Enterprise Data & Analytics
Nona’s love for people, process, technology, and data began long before the phrase “BIG DATA” was coined. For decades, she has helped management and executives make sense of seemingly disparate data in the retail, financial services, grocery, fashion, hi tech and telecom industries, but her heart lies in entertainment.
Nona currently leads a dynamic team of analysts, developers, and data scientists who provide Lionsgate and its related brands with agile solutions for all aspects of media production, marketing, sales, distribution, finance, and direct to consumer SVOD delivery.
The age of monolithic, inflexible, legacy ERP systems is giving way to an era of constant deployment and an accelerated feedback cycle which insists on immediate satisfaction. We must embrace this environment of constant change and proactively disrupt our own landscapes or risk being leapfrogged by newer, more nimble companies. Anything and everything can be made smarter, more immediate, and more personalized. Our responsibility to our companies, industries and global economy is to identify the efficient, profitable ways to generate and distribute “Smart Analytics” to attract and retain the interest of our ever-changing audience.
What strategies can be employed to enhance the customer relationship with a consumer that you have no direct contact with? The importance of data – how to access direct consumer data when you don’t own it? What are the work arounds and other ways to engage and track your customers? How do you build loyalty… Read more.
Chief Data Scientist, USA, September 12-14 2017, Scottsdale
> VIEW EVENT
IBM Chief Data Officer Strategy Summit, Fall, October 24-26, Boston
Visit Corinium Homepage
> VIEW HOMEPAGE
Join us on LinkedIn
Join us on Twitter
Join us on Facebook